Summary
Daydrm is an AI-powered platform that provides creative and strategic ideas for agencies and brands. With a large language model trained on human-written advertising campaigns, Daydrm offers a generator for both strategists and creatives. The platform also features custom-built training data based on recognized campaigns, as well as an internally-compiled structured dataset exclusive to Daydrm. Users can toggle between two output modes to create the deliverables they need: strategic briefs or creative ideas.
Main Benefits
- On-demand access to strategic briefs and creative concepts
– Toggle between two output modes:
strategic briefs or creative ideas
- Custom-built training data based on recognized campaigns
- Internally-compiled structured dataset exclusive to Daydrm
Possible Use Cases
- Generate ideas for advertising campaigns
- Kickstart a brainstorming session with limited time
- Create deliverables for clients with quick turnaround times
- Use Ari, the AI creative partner, in a collaborative, natural chat interface
AI Edge
Daydrm leverages the power of AI by using a large language model trained on human-written advertising campaigns to generate strategic briefs and creative concepts. The platform also features custom-built training data based on recognized campaigns and an internally-compiled structured dataset exclusive to Daydrm. Additionally, users can chat with Ari, the AI creative partner, in a collaborative, natural chat interface to generate ideas and revise them together.
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